LanziCo monogram
For owners and commercial leaders

I rebuilt the way I work and sell.
Now I help you grow the smart way.

Book fifteen minutes → No deck, no pitch. One entrepreneur to another.

Most advice out there comes from people who

never sold anything,never ran a business,never lived an ERP or AI rollout.

I did. I do.

Let me help you start smarter (and avoid banging your head against the wall like I did).

brain→ skills→ insight→ revenue→ brain→ skills→ insight→ revenue→ brain→ skills→ insight→ revenue→ brain→ skills→ insight→ revenue→ brain→ skills→ insight→ revenue→ brain→ skills→ insight→ revenue→ brain→ skills→ insight→ revenue→ brain→ skills→ insight→ revenue→

Everything that makes you money, running as one system.

Most owners run marketing, sales, operations and post-sales as separate piles of tools and habits. Together they are one motion, lead to cash, and that motion is what I work on.

What we build on
01 Sequence

Brain first, then skills, then insight. The right order, so the work compounds instead of stalling.

02 Clarity

A clear read on where the revenue system leaks, where it drags, and what pays first.

03 Revenue

The number everything is measured against. Never the tooling.

You don’t start smaller. You start smarter.

What we believe

I’ll be straight with you.

Lucas Lanziotti in a working session
01

The return is a faster team, not a smaller one.

Quicker decisions, sharper follow-up, hours spent where they move revenue. Efficiency and growth both follow.

02

The real gains hide in the unglamorous work.

Clean data, a process the team actually follows, follow-through that never slips. AI pointed at a mess just scales the mess.

Ways we work together

No single path. It depends on your business.

Half a day · in person or online · €750 flat

Tailored training

Hands-on with you or your team, in your tools, on your revenue motion. You leave with two or three things actually working. The full €750 credits into any bigger piece of work within 90 days.

About 2 weeks

A focused sprint

One slice of your revenue system, fixed and running in two weeks: lead capture wired, a pipeline you can forecast from, the numbers in one place, or your team working with AI daily. Scoped together on the call, built on the stack you already own.

3 to 12 months

A working partnership

We work together. Processes designed and implemented across the revenue motion, intelligence built into how the team works, and your team trained on a leads-to-cash system that prints money.

Why us

Sales, software, ERP, go-to-market. We have been around.

6 yrsscaling the partnership model at Odoo HQ. Implementing GTM strategies for global businesses.
1,000+partners onboarded globally
€2M+ARR generated
40,000+leads worked
30+sales teams trained
baiiodoo
skysize
gumbys
i8cloud Odoovers
Lucas Lanziotti, LanziCo

What you are buying is six years of making businesses more money: GTM and sales strategy, built at Odoo and proven since with growing companies. AI is the accelerator. The craft is the product.

Lucas Lanziotti · Founder, LanziCo →

Questions

Straight answers, one entrepreneur to another.

What the work is, who it is for, and how we start. No hype, no jargon.

What does LanziCo actually do?
One source of truth for the business, repetitive work turned into skills the system runs on its own, and insight where your team decides. LanziCo sequences that work across your revenue system, high impact first, measured against revenue rather than tooling.
Who is LanziCo for?
Owners, CEOs and directors of micro and very small businesses, roughly €400k to €2M in revenue, with no dedicated operations function. If you want AI a non-technical team can actually run, this is built for you.
How is this different from an AI vendor?
LanziCo does not sell software or implement the ERP. The product is craft: what to fix first, what to automate, and what to leave alone. You keep full ownership of your stack, with no lock-in.
How do we start working together?
Book the free 15-minute call. You leave with the first move worth making, whether or not it is with us. From there we shape the engagement that fits: tailored training, a focused sprint, or a longer partnership.
We already bought AI tools. Too late?
No, that is the most common starting point. Usually the tools are fine and the foundations under them are the problem. We fix the order so the tools you already pay for start earning.
Will AI replace my team?
No. The return is a faster team, not a smaller one: the machine carries the routine, so selling gets more human.
What does it cost and take?
The half-day working session is €750 flat, solo or with your team, and the full amount credits into any bigger piece of work commissioned within 90 days. Longer engagements are scoped on the call and quoted to fit your business.
Why LanziCo?
Six years of making businesses more money: go-to-market strategy built at Odoo HQ, 1,000+ partners onboarded, over €2M in ARR generated, 40,000+ leads worked and 30+ sales teams trained. AI is the accelerator; the craft is the product.

Still deciding? Book a free 15-minute call →

See what your revenue system could do.

Fifteen minutes, one entrepreneur to another. The first move worth making, whether or not it is with us.

Book a free 15-minute call →